In California’s Orange County, the New Direction Is Vertical

AI Summary

Orange County, California, is shifting from a largely suburban, commuter-oriented region toward denser, more vertical development. The article links this change to demographic diversification and the area's strong purchasing power, with implications for retail investment and development.

For decades, California’s Orange County has undergone a significant demographic shift as the state’s master-planned, commuter-oriented, suburban bastion of modern conservatism became increasingly diverse and multicultural. And wealthy: The region “has superior demographics and lots of disposable income,” said Daniel Tyner, a managing director in JLL’s Orange County team focused on retail investment and development.  […]