YouTube preparing for NFL to potentially ‘deconstruct’ Sunday Ticket under next rights deal

AI Summary

YouTube is weighing its role in the NFL’s next media-rights arrangement after its high-profile Sunday Ticket deal and a one-off Week 1 game in 2025. The NFL could restructure Sunday Ticket, while YouTube has reportedly withdrawn from talks over other major packages.

So far, YouTube’s most prominent foray into live sports has been its takeover of NFL Sunday Ticket. The $2 billion annual deal later gave way to a one-off Week 1 game in 2025, but YouTube has thus far held off on other big packages. This season, YouTube reportedly backed out of talks with the NFL…