Dusit Takes Low-Risk Bet on Yangon as Others Retreat
AI Summary
Thai hospitality group Dusit is entering Myanmar through management contracts for existing hotels, limiting its financial exposure as other operators retreat. The strategy prioritizes business travel and relies on independent checks of the property owner, though reputational risk remains if demand stays weak.
Dusit, a Thai hotels and hospitality group, is entering Myanmar as others write off projects and close hotels, but on terms that limit its exposure: management contracts on existing hotels, a focus on business travel, and outside checks on the owner. If leisure demand stays weak, the owner bears most of the cost. Dusitβs main risk is reputational.