David Ellison says AI could be the ‘biggest creative unlock in modern history’

🇺🇸 The Verge (US) —
David Ellison says AI could be the ‘biggest creative unlock in modern history’

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Paramount Skydance CEO David Ellison described AI as a potentially transformative creative tool for film production, comparing its possible impact with the introduction of CGI and digital compositing. His comments came during the company's latest earnings call, in response to a question about its AI outlook.

During Paramount Skydance's latest earnings call, CEO David Ellison said "it's hard to imagine" AI won't have a bigger impact on the film industry than CGI. In response to a question about the company's outlook for AI, Ellison said: "I think when you zoom out and look at production, AI really has the potential to be the biggest creative unlock in modern history. The last time we saw anything close to this was really the, you know, advent of CGI and digital composites in the early 90s. That technology gave birth to amazing stories like Jurassic Park and Terminator 2, and it's hard to imagine that AI is not going to have a more significant i … Read the full story at The Verge.

Markets AI & Tech artificial intelligence film industry Paramount Skydance David Ellison creative technology CGI

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