Child tourism can become a new value chain in Iran’s travel industry

AI Summary

A proposed focus on child-centered tourism could help diversify Iran’s travel offerings beyond conventional family trips. The approach aims to develop new services and encourage families to spend more time and money at destinations.

TEHRAN – Child tourism can offer Iran’s travel industry more than a niche market for family trips. By placing children’s needs, interests and participation at the center of travel design, the sector can create new products, diversify tourism services and encourage families to spend more time and money at destinations.