ATE 2026: Why flying within Europe is cheaper than Africa – CEO Wakanow

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Bayo Adedeji, CEO of Wakanow, highlighted that high air travel costs in Africa are driven by structural challenges including high taxes and fuel costs rather than airline greed. Speaking at the Africa Technology Expo, he advocated for policy reforms to domesticize and liberalize air travel in Africa to make it more affordable, comparing it to the cheaper, integrated European air travel market.

The Group Chief Executive Officer of Wakanow, Bayo Adedeji, has argued that the high cost of air travel across Africa is driven more by structural challenges than airline greed, saying taxes, fuel costs and government policies are the biggest contributors to expensive airfares. Adedeji made the remarks while speaking at the Africa Technology Expo during a session titled "The Business of Movement: Can Africa Build a Borderless Travel Economy?" He explained that airlines receive only a fraction of the total cost of a flight ticket. "The decouple the cost of flights. 40 per cent goes to airline, 25 per cent crude oil, 35 per cent taxes." Comparing Africa's aviation market with Europe, the Wakanow CEO said flying within Europe is far cheaper because the region has successfully integrated and liberalised its air transport system. "Traveling within Europe is different because it has been domesticated, there is no overcharge. Africa is not. It is cheaper to fly within Europe." He called on African governments, particularly those in West Africa, to adopt policies that would domesticate regional air travel, arguing that such reforms could significantly reduce airfares. "We need to talk to our govt about domesticating flight. If they domesticate flight in West Africa, the cost will go down by 25 per cent." Adedeji maintained that the current aviation framework places African travellers at a disadvantage, leaving air transport beyond the reach of many people. "The entire system is rigged, the business is rigged against us. Flight is still a luxury product not a necessary product in Africa." He also highlighted the enormous opportunities within the travel and aviation ecosystem, particularly in technology, urging young Africans to explore the sector while encouraging consumers to support indigenous businesses and demand better services. "If we make Africa travel comfortable, who would benefit? The agency will benefit the most. There is not enough technology in the airline space. There is opportunity in travel. I challenge every young person: if more people can get into tech and travel, rally around us, and understand that Africans need to support our own business, hold us accountable when we fall short, that is the way for the future, that is the way to open doors for Africa." Adedeji's comments add to the ongoing debate over the affordability of air travel in Africa, where industry stakeholders continue to advocate lower taxes, reduced operating costs and greater regional aviation integration to make flying more accessible across the continent. The post ATE 2026: Why flying within Europe is cheaper than Africa – CEO Wakanow appeared first on Vanguard News.