Apple’s Eddy Cue Confirms Global F1 Ambitions After Viewership Surge in Year One

🇺🇸 Yahoo Sports (US) —
Apple’s Eddy Cue Confirms Global F1 Ambitions After Viewership Surge in Year One

AI Summary

Apple's Eddy Cue announced the company's significant ambitions in Formula 1 after a successful inaugural year with strong viewership. During the Autosport Business Exchange in Miami, he emphasized Apple's commitment to enhancing its presence in the sport.

The numbers Apple came to Miami with were good. The ambitions it left with are bigger. Speaking at the Autosport Business Exchange Miami ahead of the Miami Grand Prix, Apple SVP Eddy Cue confirmed the company’s first season as F1’s…

Markets AI & Tech Sports Formula 1 Apple Eddy Cue viewership Miami Grand Prix sports media

Read original source →